I enjoy being, in trend-speak, an ambassador not just for 'kultcha' but for London, having been born within the sound of Bow Bells and lived in the UK capital all my life. Recently I joined a reviewing team at Metrotwin, a new venture powered by British Airways, reviewing and 'twinning' favourite places in those two mega-meccas London and New York. You'll find it under the site partners section in the sidebar, but meanwhile:
If you register at Metrotwin.com before 15 January you could win a pair of return economy flights to New York and three nights in The Plaza New York. Conditions apply.