ENO has sent you an Aida e-card in collaboration with top British fashion designer Zandra Rhodes. This exclusive e-card gives you the chance to explore Zandra's costumes from ENO's spectacular new production of Verdi's Aida though an interactive dress-up doll. Click onto the e-card to try styling your own outfits and then send it on to a friend to share the fun!
Flex your style muscles!
Choose from a selection of exotic costumes and vivid colours from this unique production to create your own outfit. Forward your stylish results on to a friend and they can have a go too!
Try it here.
What an interesting idea. It must be at least 30 years since I last played with paper dolls. I shall spend the day colouring in, when I've finished my homework, then phone the box office and buy hundreds of tickets...
To be fair, Zandra Rhodes's designs are very nice and look suitably Egyptian. Fans can watch an interview with her here. But I can't help wondering who this redoubtable company thinks its audience is.
UPDATE (Monday): ...but this glowing review from The Independent should certainly shift some tickets even if the paper doll didn't.
